What is IGTV (Instagram TV) & How it works?

What is IGTV (Instagram TV) & How it works?

IGTV or Instagram TV is a video platform where creators can upload high quality vertical and horizontal videos. It is an application that can be used to share videos.

The success of Instagram Stories is an example of how easy video creation and production have become popular in this time. This is the main reason why instagram started IGTV and yes it’s the answer to youtube also. Any instagram user can set up their own IGTV channel and share video content that’s up to an hour long.

It was launched in 2018, as a long-form vertical video on Instagram. But now Instagram is supporting both vertical and horizontal videos on this feature.

It starts broadcasting/sharing videos from the accounts you follow on Instagram.
You will start watching your followers videos automatically. You don’t have to start following the people/brands all again.

As we know we can upload videos at the same time you record them in instagram stories. Unlike Instagram Stories, It doesn’t allow uploading videos at the same time you record them.
Instagram had an IGTV button that users could access from the home screen. But they removed it in early 2020 and now you can download the IGTV application and start using it.